Online Marketer at Sunweb SKI

Do you have a passion for online consumer behavior and are you the one who will ensure that with our online communication we can reach the right customer within the different phases of the customer journey? 

Then we are looking for you!


What you’ll be doing

As an online marketer you will work in the Marketing SKI department that exists of 15+ online professionals. Together you are responsible for the online activities of our international Ski brands like Sunweb and Totally.


You ensure that different target groups are reached in the different phases of the customer journey and you put the customer first. You add relevancy and personalization to the campaigns and continuously work to improve the customer approach and experience.


In addition you:

  • Are responsible for implementing, monitoring and optimizing the international Google Ads, Paid Social and Display campaigns.
  • Are able to determine the right KPIs and manage to optimize the campaigns based on those KPIs.
  • Make clear and sharp analyses to improve the relevancy of the campaigns.
  • Set up A/B/split-run and similar tests to continuously improve the campaign and optimize the campaigns based on message, timing and approach.
  • Align with your (international) colleagues to deliver the best results by combining your skills and their knowledge about the local market.

About us

Sunweb Group is one of the leading travel groups in Europe. It is the driving force behind numerous brands operating within seven international markets: the Netherlands, Belgium, Denmark, Sweden, United Kingdom, Germany and France. It has a pan-European identity with its tour operator activities based in Zurich, headquarters and back-office in Rotterdam, software and web development in Girona and various sales offices around Europe.


The combination of a centralized organization, unique self-contracted “content” and strong online business model has resulted in over one million happy clients for Sunweb each year.

Sunweb Group employs approximately 400 individuals and sends more than 350 reps on to various holiday destinations. The fundamental goal of the group is to deliver the best possible holiday experience across all sun, self-drive and winter sport holiday packages; ultimately #creatingmemories.


The office where you will work is located in Rotterdam


We offer you

  •  A full time job in an international, ambitious and progressive organization
  • You will work in a young and motivated team where you are continuously challenged
  • Space for your own initiative and if you want to increase your competences, you will get all the freedom
  • You get plenty of opportunities to further develop your talents and to fulfill your ambitions
  • An attractive discount on travel of our brands for you and your fellow travelers
  • 25 + 6 extra vacation days (at a full-time employment).

What we are looking for

You have high affinity with online advertising and you are commercially savvy. You have an hands-on mentality and know exactly how to manage and optimize large international campaigns. You like to work in a dynamic and ambitious environment with an informal atmosphere.



  • You have at least two years of relevant hands-on working experience as an online marketer
  • You have a bachelor’s degree (in Marketing, Economics, Business Informatics)
  • You have experience with setting up (dynamic) campaigns in Google Ads, Facebook Ad Manager and/or with a Facebook Marketing Partner
  • Hands-on experience with RTB / DSP technology / DV360 is a big plus
  • You know how to deal with both branding and performance objectives and know how to response to them in all phases of the customer journey
  • You are fluent in English (Fluent in Dutch is a plus)
  • Knowledge of working in the travel industry is desired.
  • You are available from starting date July 2019.

Are you interested in this position and do you recognize yourself in this above profile? Please send us your resume and motivation (in English) by 'Apply now' button. 

If you have any questions, please contact Team Recruitment 010-2802288.

Canvassing of this vacancy is not appreciated.

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