Danish E-Commerce Marketer

Do you have a passion for travelling and winter sports? Do you speak fluent Danish and English?

You have a passion for customer behavior and you know how to reach the right customer at the right time in the customer journey by e.g. developing an interesting partnerships?  Then we are looking for you!

What you’ll be doing

As an online marketer you will work in the Marketing SKI department that exists of 15+ online professionals. Together with the team you are responsible to develop the online booking and brand awareness for our ski holidays in the Danish and Swedish market.


You are the creative digital native that will translate the customer journey into interesting content that really engages the customer. Furthermore you will support your colleagues in setting up marketing campaigns and analyzing the outcomes.


In addition, you:

  • Are responsible for implementing, monitoring and optimizing the international and local campaigns on the website.
  • Will be the functional website manager of the Danish and Swedish Winter sports websites. You will make sure ‘your shop’ is running smoothly and you come up with ideas of how the product can be presented best to the customer.
  • Use commercial content to connect with (potential) Sunweb customers by creating content for earned, owned and paid media, building social media presence and writing a variety of web content.
  • Are able to identify trends and insights and can convert this into interaction with the customer and develop online and offline partnership for our Danish and Swedish market.
  • Maintain & update content and strategy for our different owned channels in the Danish and Swedish market (website, newsletter, SEO, social media, blog, etc.) and potentially for our paid social account.
  • Set up A/B/split-run and similar tests to continuously improve the campaign and optimize the campaigns based on message, timing and approach.
  • Work together with some colleagues you will be in lead on international projects such as: UX, email marketing customer journey strategy, review strategies, social media organic strategies etc..
  • Align with your (international) colleagues to deliver the best results by combining your skills and their knowledge about the local market.


About us

Sunweb Group is one of the leading travel groups in Europe. It is the driving force behind numerous brands operating within seven international markets: the Netherlands, Belgium, Denmark, Sweden, United Kingdom, Germany and France. It has a pan-European identity with its tour operator activities based in Zurich, headquarters and back-office in Rotterdam, software and web development in Girona and various sales offices around Europe.


The combination of a centralized organization, unique self-contracted “content” and strong online business model has resulted in over one million happy clients for Sunweb each year.

Sunweb Group employs approximately 400 individuals and sends more than 350 reps on to various holiday destinations. The fundamental goal of the group is to deliver the best possible holiday experience across all sun, self-drive and winter sport holiday packages; ultimately #creatingmemories.


The office where you will work is located in Rotterdam.


We offer you

  • A full time job in an international, ambitious and progressive organization
  • You will work in a young and motivated team where you are continuously challenged
  • Space for your own initiative and if you want to increase your competences, you will get all the freedom
  • You get plenty of opportunities to further develop your talents and to fulfill your ambitions
  • An attractive discount on travel of our brands for you and your fellow travelers
  • 25 + 6 extra vacation days (at a full-time employment).

What we are looking for

You have high affinity with online advertising and you are commercially savvy. You have an hands-on mentality and know exactly how to manage and optimize large international campaigns. You like to work in a dynamic and ambitious environment with an informal atmosphere.



  • You have at least a bachelor’s degree (preferably in communication or marketing) and 2 years work experience.
  • You have experience in working in a (online) marketing environment
  • You are fluent in Danish and English (Swedish is a plus).
  • You know how to deal with both branding and performance objectives and know how to response to them in all phases of the customer journey
  • You have affinity with the target group; you have a passion for winter sports
  • You are an excellent writer with flair for creative and compelling content
  • You are pro-active, accurate and take your own responsibilities

Are you interested in this position and do you recognize yourself in this above profile? Please send us your resume and motivation (in English) by 'Apply now' button. 

If you have any questions, please contact Team Recruitment 010-2802288.

Canvassing of this vacancy is not appreciated.

‹ View all jobs